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Natural Foods Sales Rep - Equal Exchange
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Senior Member
Joined: 4 Sep 2012
Posts: 2
Location: Boston
Expertise: Professional

Posted Fri Sep 7, 2012, 11:17am
Subject: Natural Foods Sales Rep - Equal Exchange

Equal Exchange is seeking Sales Reps to join our team. This position is part of our natural foods sales team, partnering with customers focused on offering products that both taste great and create social change. Sales reps are expected to excel in building meaningful relationships around fairly traded products – coffee, chocolate, tea and snacks – and in communicating Equal Exchange’s unique program, starting with our commitment to sourcing from small farmers. Sales reps are accountable for deepening programs with current customers, as well as securing new customers. Previous experience preferred in some of the following: coffee, sales, co-ops.

To apply, please email your resume, cover letter, and your answers to the application questions below to EEHire@equalexchange.coop.

Job Description
Full-time regular position, on worker-owner track (40-45 hrs/wk)
Benefits: Health/dental/vision insurance coverage, vacation, holidays and sick days, eligibility for worker-ownership
Report to: Natural Foods Manager
Responsible for: Meeting annual new sales and growth goals as determined by supervisor, participation in strategy and team development, order taking and customer service as needed.
Ability to communicate well and problem solve with customers, team members and staff
Ability to effectively manage time and responsibilities
Ability to work well with others
Ability to rebound from rejection
Ability to work independently and within a team
Previous sales experience preferred
Previous Natural Foods experience preferred
Previous experience with progressive business preferred
Ability & willingness to travel
Flexible, and willing to continuously learn by experience

Sales and Account Management (30 hours/wk)
Accountable for individual sales goals as determined by the Natural Foods Sales Manager
Maintain and deepen relationships with current customers in a defined region
Deepen customers’ understanding of fair trade and Equal Exchange mission
New Sales development: prospecting, evaluating, negotiating, proposing and closing new accounts
Develop and pursue network sales
Communicate the characteristics of Equal Exchange coffee, tea, cocoa and other products
Communicate, understand and work comfortably with equipment
Understand customers’ needs and problem solve
Maintain quality standards throughout supply chain to consumers
Travel 4 to 6 days per month (as determined with supervisor)
Work with and support regional team
Design, implementation and evaluation of promotional strategies
Communicate effectively with customer service team, including maintaining account database
Work with brokers and Food Service Sales Reps to best serve accounts in region
Order Taking and Customer Service: answering calls, taking accurate orders, problem solving and responding to customer inquiries
Team Development (5 hours/wk)
Continual learning and analysis about the market, Equal Exchange’s relation to it, and how to market our authentic difference.
Help develop, implement and refine Natural Foods team strategy and systems
Support team members as needed or directed
Some program work as determined by the Natural Foods Manager
Continuous training in sales, marketing, equipment and product quality
Personnel and Fair Trade Development (5 hours/wk)
Participate in staff, team, departmental and educational (Exchange Time) meetings
Develop an understanding of Equal Exchange’s producer partners and trading model
Understand and participate effectively in our worker cooperative model
Flexibility to engage in other tasks as needed by the organization
To apply:

To apply, please email your resume, cover letter, and your answers to the application questions below to EEHire@equalexchange.coop.

Application questions:
Equal Exchange works with small-scale coffee farmers in countries such as Peru and Nicaragua. What do these farmers want from a relationship with Equal Exchange? How can Equal Exchange effectively help them to develop the resources to solve their pressing problems?

A new Sales Representative's goal is to sell an additional $120,000 worth of products – or about 17,000 pounds of coffee – in a year. This goal includes sales growth in current customers’ coffee programs as well as sales to new customers that the Sales Representative secures. How would you go about reaching this goal? Why should Equal Exchange feel confident that you can reach this goal?

What would you do as a Sales Representative in the following situation? You are approaching a Food Co-op that sells and brews coffee from their local roaster. While the buyer believes in Fair Trade, they think that their commitment to a local roaster better serves their community and provides a great avenue to discuss sustainability. How would you convince them to consider Equal Exchange's coffee program?
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